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Sr. Brand Consultant - Digital

Location : Dayton, OH
Job Level : Mid-Level
Department : Strategy

Interbrand Dayton is looking to add a Senior Brand Consultant to our team.

The ideal candidate will have experience with digital strategy and marketing.

If you are looking for the opportunity to work with amazing people on extraordinary clients and thrive in a fast-paced, innovative culture we would love to talk with you.

 

  • Contribute to the continued development of a cutting-edge digital mindset  to the overall Interbrand culture
  • Engage in value-added dialog on the role of digital touch points in consumer and shopper experiences and the economic impact of investment
  • Deliver analytical and strategic  knowledge regarding  digital and retail branding issues and trends - particularly how digital strategy can continually evolve retail brand experiences
  • Conduct industry analysis and competitive audits of both offline and online channel
  • Work with all departments/team members to craft solution scenarios for  clients across different retail landscapes, geographic and  brand experiences
  • Lead strategic conversations around where digital brand expressions can make an impact, guide creative outcomes bringing the digital expressions to life, and advise clients on the most effective and efficient ways to integrate and deploy digital brand expressions
  • Serve as an integration expert across Interbrand’s diverse disciplines including research (qualitative, quantitative, modeling) strategy, creative, documentation and brand delivery
  • Make presentations internally and externally to clientsProvide ongoing thought leadership regarding the role and power of digital brand experience for retailers to both internal and external stakeholder groups



Education/Experience/Skills

·       

Minimum of Associates Bachelor’s Degree in Business, Marketing or a related field. M

 Core Skills and Behavioral Competencies:

  • Ability to handle large, complex projects
  • Able to think strategically, analytically and creatively
  • Solid understanding of business process and strategy
  • Ability to see “two  steps ahead”
  • Excellent oral and written communication skills, including strong storytelling capabilities
  • Street-level understanding of how to design, deploy, and manage digital brand expressions
  • A strategic thinker with the ability to see the big picture and pay attention to detail
  • Must be a leader and team player and have the ability to work with people in all levels of the at the client and at the company
  • Strong stakeholder leadership  skills – can connect with internal and external stakeholders and can inspire their confidence and ongoing commitment
  • Ability to build relationships and organize communities that bring ideas to life
  • Passionate about having measurable impact on clients business
  • Digital integration knowledge and expertise

 

Qualifications:

 

  • B.A. degree; MBA desirable
  • 7-10  years’ experience in brand strategy/architecture, marketing, business, and/or digital strategy , preferably for Fortune 500 companies or equivalent experience

·      5 or more years experience in Strategic Marketing or a related field, with an emphasis in brand and/or design strategy .  Digital strategy and marketing expertise required.

·         Demonstrated capabilities in retail environments

·         Possesses inspiring and informing strategic and creative execution and presentation development

 
 
 
 
 
 

 



We off er a fabulous benefit and time off package combined with a high-spirited, collaborative culture.
 
 
 
 
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